Bellevue Meats is a company established out of both passion and opportunity. The opportunity to source high-quality meat originates from Bellevue Farm which is situated in Bethlehem at the feet of the Maluti mountains. Founded on ethical farming principles, Bellevue's livestock is reared with care and the utmost attention to traditional needs. The logo is a combination mark depicting two animals peacefully existing in a tranquil farm setting. The lettering is strong and bold, which, when coupled with the more light hearted and elegant coloring of the icon, creates a fun, elegant logo which tells a story.